Providing marketing solutions and resources that are clear and consistent with your brand messaging and help you reach your goals.
OUR APPROACH + PROCESS
We begin with a Discovery Consultation so that together we can dig into your goals and what makes you, well, you! This is the key to effective brand development because every business is so unique with different tones, values, and goals, never mind the products and services themselves. Establishing your goals and messaging in the Discovery will help us lay the foundation for all the deliverables and create intentionally designed deliverables. From there, we have phases for each deliverable we are working on together.
Once you have an established brand, you might need supporting elements like booklets and publications, stationery, white papers, brochures, etc. Affinity can help you design and produce the materials you need to meet your goals. Below are print items we are able to develop:
- Business cards
- Branded Products
- Window Vinyl
- Magazine spreads
Your brand is the most crucial part of your business after your product. You want to make sure your brand provides clear and consistent messaging to express who you are. But this part is more than a logo. A brand is a culmination of your visual assets, messaging, and positioning, all working together to relay an experience. We offer a few different packages with additional add-on services to provide you with all the tools you need to establish your brand.
Today, users are researching via their mobile devices rather than Yellow Pages. We can help with your digital presence through social media, web design, SEO, email marketing, animation, digital ads, and more to stay top-of-mind. Below are print items we are able to develop:
- Social media graphics
- Web Design
- Email marketing
- Digital Ads
- Explainer videos
- Logo animation
- Digital documents
WHAT OUR CLIENTS SAY
"As a smaller non-profit, we often relied on our own understanding of how to create various print designs or digital design. This often led to substandard print or media materials produced in house. It was not until Theresa helped us out that we understood just how much we needed her professional services. Not only does Theresa offer superior customer service as she works closely to develop a marketing strategy, she also brings a level of professionalism and expertise that transforms your message to a vision of brand identity that is both powerful and engaging for your target audience. We enthusiastically recommend Theresa and her work to anyone who is wanting to lift their marketing from average to out of this world!"
Director of Financial Stability, United Way of Pickens County
"I can’t say enough good things about Theresa and the work she did for my company. Besides being professional and very responsive, the quality of work was excellent! She made the rebranding process fun, helped me brainstorm for slogans, and created marketing collateral; all while staying within our budget. If you need creative graphic design and marketing help, I highly recommend working with Theresa!"
Owner, Clarity IT
Meet Theresa MARCHI
Creative Director + Owner
For most of my childhood I was sure I was going to be a writer. I would fill notebook after notebook with poetry and shorts, breathing life into a good ol’ underdog story. When I began taking graphic communication classes in high school, I found myself using my storytelling as a strategy in my design work. The idea that design could make people feel a certain way and take action inspired me to keep telling stories in creative ways and make my work matter. This is exactly why Affinity exists today.