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What is a Discovery Meeting?

What is a Discovery Meeting?

Think of the Discovery meeting as the blueprint of a house we are building together. In these blueprints we are drawing up, there are details we need to discuss about the material choices, the layout of the house that fits your lifestyle best, and of course the location. These are all important things to outline because the alternative is building a house without a plan. What the house would look like if we didn’t have blueprints to build from? It would have an unleveled cracked foundation, walls would not be square, and it would be annoying, dysfunctional, and even dangerous. So this first step is us sitting down together to figure out a plan that would make your brand successful.

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JPG, PNG, EPS, PDF: What Are They and How Do I Use Them?

JPG, PNG, EPS, PDF: What Are They and How Do I Use Them?

When we wrap up our time together, chances are you will receive one, if not all, of these file types. Common questions I get from my clients are, “what are these?” and “how do I use them?” So I’m going to outline the common file types I provide to my clients and what makes each of them special. Keep in mind that file types can be very intricate, so the below is just basics that you should know as a brand manager.

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Elements of Brand Identities

Elements of Brand Identities

A huge part of the services Affinity Studios offers is brand development. I have three package options (as well as opportunities to customize) that are specifically focused on brand identity development. But if it’s so centrical to Affinity Studios, what is a brand and why does your business need one?

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My Top 5 Favorite Business Books of 2020

My Top 5 Favorite Business Books of 2020

So much research went into how to start a business and what that could look like for Affinity Studios. There were so many ideas from my past work experiences that I was excited to implement, but there were so many things I had no clue about. I mean even today I’m still learning. But below are some of the best books I’ve read this year and how they’ve helped me. 

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Hi, there!

Welcome to the Affinity Studios Blog!  This is where I nerd-out and share everything I know in order to better serve you, my friends and clients. Most of these topics come from commonly asked questions or things I’m passionate about. If there’s something you’d like me to share, let me know!

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